Lighting guide for makeup artists and content creators

Discover 4 practical lighting setups designed specifically for content creators. Whether you’re filming beauty tutorials, portrait sessions, or social media videos, this guide will show you how to achieve professional-looking results using Newell LED lights. Learn how to position your lights, control shadows, and choose the right setup for your space and style — all with easy-to-follow examples tailored to real creative workflows.

Newell Announces PROtog as Official Distributor in Australia

We’re pleased to announce the beginning of our cooperation with PROtog, a trusted and experienced distributor of photographic and video equipment based in Australia. This partnership marks an exciting step in Newell’s international development and means that our products are now officially available to customers across the Australian market.

PROtog is a well-established and trusted distributor based in Australia, known for supplying high-quality photographic and video equipment. With a strong reputation for reliability, expert support, and fast nationwide delivery, PROtog partners with respected global brands to serve professionals and enthusiasts alike. We’re excited to join forces with PROtog to bring Newell products closer to Australian creators.

Through this collaboration, Australian customers will gain convenient access to our full range of products, including batteries, chargers, lights, grips, and more – all backed by Newell’s renowned quality and 40-Month worldwide warranty!

We are confident that this partnership will help support content creators, photographers, and videographers throughout Australia, and we look forward to a bright future together with PROtog.

For more information, please visit: www.protog.com.au

Revolution in Power – Newell Launches 1.5V Li-ion AA Rechargeable Battery Line-Up

PRESS RELEASE
For Immediate Release

Revolution in Power – Newell Launches 1.5V Li-ion AA Rechargeable Battery Line-Up

June 06, 2025 – Newell proudly announces the global release of a revolutionary power solution that is set to redefine how photographers and professionals power their gear: the Newell 1.5V Li-ion AA Rechargeable Battery Series. With unmatched voltage stability, intelligent safety features, and USB-C charging, this line is now being shipped to distributors worldwide.

At the core of this innovation is a powerful promise: consistent performance from the first frame to the last.

“In photography, timing and precision are everything. That’s why this battery is a game changer,” says Newell’s Product Manager. “Whether you’re powering a speedlite, wireless trigger, or portable light — voltage stability means consistency. And consistency is critical.”

Unlike traditional NiMH or alkaline batteries that lose voltage and performance as they deplete, Newell’s 1.5V Li-ion AA cells maintain a stable 1.5V output for nearly the entire cycle. The result? Fast flash recycle times, accurate sensor readings, and uninterrupted performance across all supported devices.

Why This Technology Matters

For photographers, this means:

  • Lightning-fast flash recycle times — even at 1% battery
  • Uniform lighting and color temperature
  • Reliable triggering and transmission for wireless systems
  • Full-power output until the very end

But the applications go far beyond photography.
In many devices – especially those that measure, transmit, or analyze – this consistency is critical. Medical monitors, tactical communication gear, field sensors, and diagnostic tools all depend on reliable, stable power.

The Newell 1.5V Li-ion Line-Up

Newell is launching a complete ecosystem of products to support professionals:

All products are in distribution now, and Newell confirms that shipments to international partners and retailers are underway.

Will Newell 1.5V Li-ion AA Rechargeable Batteries Change the Way Photographers Power Their Speedlites?

That’s the question being asked and early adopters already know the answer.
No more fading flashes. No more slowed-down shooting. This is the end of compromise.
Become Part of the Power Revolution and join the movement toward faster, more reliable, and longer-lasting power. Discover more at: https://newell.pro

About Newell
Founded 15 years ago, Newell has grown to become a trusted name among photographers, videographers, and content creators. With a focus on reliability, innovative design, and user-centric functionality, Newell continues to push the boundaries of lighting technology. The company remains dedicated to excellence, offering products backed by a 40-month warranty and a commitment to outstanding customer service.

Creative lighting with Gobo snoot [tips and ideas]

In the world of photography, art, and live events, lighting plays a crucial role. But what if a regular light source isn’t enough? That’s where an optical snoot steps in — a tool that opens up entirely new creative possibilities. Especially when combined with Gobo filters, it allows you to create stunning visual effects that can transform a photo, a space, or an art installation. In this guide, we’ll show you how to harness the full potential of a snoot — both technically and creatively.

Announcing Newell DEWI 50 RGB Light with APP Control

Newell Unveils the new DEWI 50 RGB Light – A Game-Changer for Creative Professionals

March 26, 2025 – Newell is proud to announce the launch of its latest led light, the Newell DEWI 50 RGB Light. Designed with creative professionals in mind, this state-of-the-art LED light offers versatile, portable lighting solutions that elevate photography, videography, and live streaming to new heights.

The Newell DEWI 50 RGB Light features an ergonomic, “lightsaber” design with a 60cm elongated panel and removable doors, ensuring precise light direction for every shoot. With a maximum power output of 50 W and an adjustable color temperature ranging from 2700 K to 10000 K, the lamp delivers unparalleled brightness and color accuracy (CRI ≥ 97). Its 20 pre-programmed special effects and full HSI (Hue, Saturation, Intensity) control allow users to customize and create dynamic lighting setups with ease.

App-Controlled Innovation

In a move to simplify on-set adjustments, the Newell DEWI 50 comes fully integrated with the Newell Linklite mobile app, available for both iOS and Android. The app empowers users to control every setting remotely—from brightness and color temperature to saturation and special effects—with a range of up to 60 meters. This intuitive interface enhances creative flexibility, allowing professionals to make instant adjustments without interrupting their workflow.

Celebrating 15 Years of Innovation

As part of its 15th anniversary celebration, Newell is excited to introduce the Newell DEWI 50 RGB Light as a testament to its commitment to innovation and quality. Since its inception in 2010, Newell has consistently delivered reliable, cutting-edge solutions that empower creators worldwide.

Unmatched Assurance

Every Newell product comes with a robust 40-month manufacturer’s warranty, underscoring the company’s dedication to providing long-lasting, high-quality products and exceptional customer support.

About Newell

Founded 15 years ago, Newell has grown to become a trusted name among photographers, videographers, and content creators. With a focus on reliability, innovative design, and user-centric functionality, Newell continues to push the boundaries of lighting technology. The company remains dedicated to excellence, offering products backed by a 40-month warranty and a commitment to outstanding customer service.

Contact Information

For more information about the Newell DEWI 50 RGB Light and other innovative products from Newell, please visit our website at https://www.newell.pro/

Join Us at The Photography & Video Show 2025 in London!

Exciting News: Newell Expands to UK. Join Us at The Photography & Video Show!

We’re thrilled to share two fantastic updates with you!

First, we’re delighted to announce our new official distributor in the United Kingdom – Lumesca Group. This partnership will make Newell products more accessible than ever to photographers and videographers across the UK.

Secondly, we invite you to The Photography & Video Show 2025, one of the biggest events for imaging professionals and enthusiasts. Mark your calendars and visit us in London at the ExCeL Exhibition Centre from 8-11 March. You’ll find Newell at booth E31, where we’ll showcase our latest innovations in batteries, chargers, lights, and accessories.

📍 Location: ExCeL London, Royal Victoria Dock, 1 Western Gateway, London E16 1XL
🕙 Opening Hours:

  • Saturday, 8 March: 10:00 – 17:00
  • Sunday, 9 March: 10:00 – 17:00
  • Monday, 10 March: 10:00 – 17:00
  • Tuesday, 11 March: 10:00 – 16:00

This is a great opportunity to experience Newell products in person, chat with our team, and explore the latest trends in photography and videography. Whether you’re a pro or just passionate about imaging, we can’t wait to meet you!

See you at booth E31! 🎉

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